KMW White Paper 2020: exclusive analytics of the global and Ukrainian media markets

In 2020, KYIV MEDIA WEEK brought together representatives of the audiovisual industry from across the globe for the tenth time – but this time, due to quarantine restrictions, the Forum was held online for the first time.
And for the first time, all the participants received the KMW White Paper – the final document of the Forum in Ukrainian and English. It contains the findings of presentations and discussions of regional sections and the research from international and local agencies. KMW White Paper was developed by the Media Resources Management (MRM)analytical department and Media Business Reports (MBR) publisher.

Six international influential analytical agencies (The WIT, K7 Media, C21 Media, Ampere Analysis, Prensario International, Glance) prepared analytical reviews with key figures and trends of 2020 of Ukraine, Europe, USA, Canada, Latin America, and Asia exclusively for KMW Global Marathon.

Also in the focus of the KMW White Paper is the Ukrainian media market. The document contains thorough research on the portrait of the Ukrainian audience, TV trends in Ukraine, the wishlist of Ukrainian broadcasters, current issues, and the needs of the Ukrainian audiovisual industry. In addition, in the KMW White Paper, you will find new opportunities for international partnerships with Canada and reviews of global trends in the content industry in 2020.
We decided to continue this wonderful tradition: the participants of the 11th KMW will once again receive an analytical review of the audiovisual industry in the convenient White Paper format, which will be useful to all stakeholders in the media business in Ukraine and around the world (the papers will be available in Ukrainian and English).

The team of the information-analytical portal Media Business Reports has already started work on the KMW White Paper 2021. Exclusive research on the Ukrainian media market is currently underway. It will be presented as part of the events of the Forum and published in the final document. 

Media Business Reports (MBR) is the main information and analytical partner of KMW 2021 and the online broadcasting platform of the Forum.

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